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Content Strategy for the Web by Kristina Halvorson

Content Strategy for the Web Kristina Halvorson ebook
Format: pdf
ISBN: 0321620062, 9780321620064
Publisher: New Riders Press
Page: 135

David McGillivray and the Big Lottery Fund Scotland to develop the web platform and social media content strategy for the Celebrate funding programme for the Glasgow 2014 Commonwealth Games. Content Strategy is a very hot topic nowadays. Looking forward to running a new course for the Publishing Training Centre later this year. Free download ebook Content Strategy for the Web, 2nd Edition pdf. Tagged as linking, links, Web Content. Over the past few years the phrase "content strategy" has been popping up more and more in discussions about the web and other interactive media. While the company's New York, LA and Dallas offices are to bear the brunt of the cuts, the company's CEO Mark Pincus said the impact of the layoffs will be felt across every group in the company. I personally think it's a sad example of sexism on the web, but my responsibility on the blog is to note valuable strategies, and this one certainly can deliver. I'm a strange mixture of designer, writer, editor, IA, project manager and techie. There are many misconceptions about what this role is in its entirety. Attracting inbound links from other websites is a great way to attract new visitors, and also sends a strong message to Google that your content is of high quality. Download free Content Strategy for the Web, 2nd Edition Kristina Halvorson and Melissa Rach pdf chm epub format. Kathy Sierra famously summed up most marketing departments' approach to content in this slide: kathy sierra - How we treat customers. Pro-Active Reputation Management Featured Content. New course: Content strategy for the web. One needs to know and plan ahead in all consideration when it comes to the content published or to be published online. Farmville creator Zynga is to lay off 18pc of its workforce – approximately 520 people – as part of a dramatic restructure to transform the company from a web company into more of a social and multiplayer operation.